blue capri cigarettes 1988 print ad page - slim sexy girl smoking tobacco Advertising Capri – img9957

You can read that piece here.

From its origins in Durham, North Carolina under the Liggett & Myers American Tobacco Company, to its iconic 1940s and 1950s campaigns with Bing Crosby, Perry Como, Bob Hope, and Ronald Reagan on NBC radio programs, to todays modern range featuring the Chesterfield Switch, Remix, Double Mix, Shuffle, and a full spectrum of flavours from the bold Original Red to the smooth Crown Blue this brand has consistently satisfied smokers across generations and continents

In 2013 and 2017, Herrera sued gun equipment suppliers that were selling magazine kits online and shipping them to California residents

Sales data confirms this appeal